Elite Cow Chocolate: So Good Anyone Can Advertise It
It's a well-known fact marketers are obsessed with pretty people when it comes to selecting spokesmodels for their advertising campaigns. But what happens when a product is so good, just about anyone can step in and promote it?
That's the silly notion behind this BBR Saatchi & Saatchi-created campaign for Elite Cow Chocolate...which is so good it can turn anyone into a windblown hottie.