Katie Couric And Daughters Front New 'Got Milk' Campaign

Debuting today during her talk show, Katie Couric along with her two daughters, Elle 21 and Carrie 17, will appear in a new Got Milk commercial. Couric was asked to be part of the campaign when her daughters were younger but felt the timing wasn't right and she didn't want them in the spotlight at an early age.

Of her and her daughter's participation in the campaign now, Couric said, "They're older. I'm really proud of them. I think they've turned into exemplary young women. I thought it would be something fun."

Exhibiting all the signs of a proud mother as Mother's Day approaches, Couric said he daughters look like my husband."Couric's husband, Jay Monahan, died of colon cancer in 1998. "They both have my chin and I think they really are a combination. But I sure see a lot of Jay in them. I see a lot of Jay in Carrie in some of the expressions she makes. They're just like his. It's uncanny. She's my mini-Jay."

The Got Milk? campaign, which encourages the consumption of milk, has been running since 1993. Other celebrities to front its ads include Salma Hayek, Lindsay Lohan, Sofía Vergara, Jessica Alba, Carolina Herrera, Elizabeth Hurley and Hayden Panattiere