How to Measure Social Media ROI

Radian6 is out with another social media focused white paper, part of the Adrants white paper series. It's entitled The ROI of Social Media: Myths, Truths and How to Measure. The in-depth report will provide you:

• Real calculations and measurements to calculate social media ROI
• The ability to distinguish your brand as a pro in social media ROI
• Real social media success stories and the ROI of each one
• Social media metrics for different professionals - PR, Customer Service, Marketers and more

We've read it and you will, in fact, learn how to measure social media and be provided a formula illustrating exactly how to do so. Social media's great but nothing really matters in marketing unless you know how it worked. This white paper will show you how to numerically state the ROI of your social media efforts. Download it now.