Walkers Pitch Man Tosses Lionel Richie Out the Window

So Lionel Richie. Remember him? The eighties pop star whose claim to fame was giving birth to Nicole Richie? Oh wait, he did have a few hit songs along the way so we guess he accomplished a thing or two. Anyway, he stars in a new AMV BBDO-created UK commercial for Walkers. Richie croons a hyper-annoying version of his Say You, Say Me eighties hit until he gets thrown out of the grocery store by Walkers pitchman Gary Lineker.

Hey, we could crap on Richie for appearing in such an ad but it's actually done quite well. After all, he does get thrown out the window at the end which is what any self-respecting person would do if accosted by an eighties pop star in the middle of a grocery run.

And seriously, can you really fault a guy for having a bit of fun and making some money along the way?