When You Idle Your Car You Piss on the Planet
So...that's really all there is to say about this Canadian commercial from Idle Free Calgary.
Well, wait. Maybe we do have a thing or two to say about it. First off, who the hell even thinks up a cause groups for this sort of thing? People have way too much time on their hands.
Second, the analogy is all wrong. Pissing on the planet is actually a good thing. It makes the grass grow. It's a fertilizer. It's not pollution akin to leaving your car idling for no reason. The logic is completely flawed here.
And what's supposed to be the takeaway? Are we being asked to turn out cars off at every red light? In a traffic jam? At a toll booth? Oh wait, Actually offering up potentially valuable information would detract from the ads, "When we idle our vehicles, we're basically saying piss on the planet, " attempt at wit.
And third, this is just grotesquely stupid. Thank you JOE Media Group.