Sports Journalist Obsessed With Hot Volleyball Player in Ad

Wow. And you thought we obsessed over the beautiful people who appear in advertisements? CNBC's Darren Rovell has taken it to a new level with his effort to track down ripped volleyball player Nora Tobin to find out why she appeared in a recent FRS ad.

Rovell has searched the internet, made phone calls, spoken to a photographer who shot her and, yes, put out an "all points bulletin" to Tobin hoping she'll contact him and tell him her story. Even we aren't that creepy.

Oh wait, is he practicing "real" journalism? OK. It all makes sense now.