Please Let This Be the Last Time We Have to Define 'Viral'
Dear Adrants,
This is a viral we have done recently in poor little Budapest, Hungary.
I hope you will like it.
Best,
Attila Nyeki
(CD Grey Budapest)
Dear Attila,
This is not a viral. Viral is a result. Viral is a video (or any other piece of marketing) that, because people find it interesting, gets forwarded to others. Only until that happens (a lot), does something earn the label "viral."
Best,
Steve Hall
Editor, Adrants
Comments
Thank you so much (again) Steve! I don't know if it's getting through, though. When I hear someone say they want to create a "viral" piece, it's just so frustrating!
Create an interesting, effective, fun piece. Wanting it to go "viral" is the GOAL -- but until it does, it isn't.
It is now.
Thank you.
I'm off to write my bestselling novel and to direct a blockbuster movie now.
I haven't watched his video, but I do believe his email is on its way to becoming viral.
Damn foreigners. Who do they think they are, transliterating our ridiculous colloquialisms and idiomatic constructs? We're Americans, damn it. And if we take a word form medical jargon and use it to infer that somehow our efforts are as effective as a pathogen, that's how everybody better roll.
God - what's the use of having the world's biggest army and being all big-dicked if our wimpy, black-clad marketeers can't control how the world refers to shit?
We're so tough, we'll hassle a guy named ATILLA. That's right, we'll kick the Rottweiler and see who does what about it.
Grrrr.
Damn foreigners. Who do they think they are, transliterating our ridiculous colloquialisms and idiomatic constructs? We're Americans, damn it. And if we take a word from medical jargon and use it to infer that somehow our efforts are as effective as a pathogen, that's how everybody better roll.
God - what's the use of having the world's biggest army and being all big-dicked if our wimpy, black-clad marketeers can't control how the world refers to shit?
We're so tough, we'll hassle a guy named ATILLA. That's right, we'll kick the Rottweiler and see who does what about it.
Grrrr.
Amen Steve Hall
lokisez .....you are just wrong about stuff....we is smarter than attila...i mean what kind of name is attila? if it ain't merican you caint be frum here... so you aint a merican!...............see?
lokisez .....you are just wrong about stuff....we is smarter than attila...i mean what kind of name is attila? if it ain't merican you caint be frum here... so you aint a merican!...............see?