Depressed Dog Simulation Hits Chilean Bus Shelters

pedigree-dog-shelter.jpg

Unwitting public transport users were treated to a depressing sight at some bus stops in Chile: a simulation of emaciated, depressed dogs peering out of cages, one side of which is actually the bus shelter wall.

The video below demonstrates the effort drew a crowd of gawkers and photo-snappers. Whether it earned any of those sad oily mutts a home, however, remains to be seen.

Work by TBWA\Frederick, Chile for an adoption program sponsored by Pedigree, whose kibble our dogs have consciously avoided since the early '90s. You know what'd be a real buzzkill though? A pet shelter desktop widget, like San Diego Zoo's panda cam, which we listlessly stare at between blogs.


by Angela Natividad    May-27-09   Click to Comment   
Topic: Brands, Campaigns, Outdoor   

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Comments



Comments

I love the dog's face at 1:11. He doesn't care.

Posted by: notengo on May 28, 2009 2:21 AM