New York Festivals Offers Year's Worth of Fame!
Its time for New York Festivals again! And there's no boring call for entry email on this one. Nope. The organizers went all out this time, pulled out all stops, worked for months creating...wait for it...yes, a YouTube video!
In the video, you can watch various creative pontificate about the "process" and "words" and "recognition" and "creative excellence" and "effort" and "power" and 15 minutes of fame" and, and, and...well, just watch.
Listen to R/GA Creative Director Robert Rasmussen (the agency lets its creatives speak to the outside world?), Big Spaceship (the name is apt) Founder & CEO Michael Lebowitz, AKQA ECD Lars Bastholm (he's in awe!) and perfectly 5 o'clock shadowed New York Festivals president Michael O'Rourke who promises "the world will see your work and know that you're responsible for creating it."
O'Rourke also says the event is all about "stretching your fifteen minutes of fame into a whole year's worth of recognition." Ooo...doesn't that just give you goose bumps? We felt the chill.
So get your work in and get your fifteen minutes...uh...year's worth of fame.
And remember, THINK BIG!
Comments
hah! coming from a guy who sits at his desk all day and "pontificates" on his blog
hysterical.
these guys do great work.
Never said they didn't. And before "sitting at my desk pontificating," I spent years doing the ad thing so I think I have at least a tiny right to do a little "pontificating" from time to time.
And come on. Can you really hear about yet another fucking award show without smirking at least a little bit? I don't take anything away from anyone's achievements. I just marvel that, with the number of awards shows, everyone in the business doesn't have at least one or two awards on their desks making, consequently, the whole idea of awards at least a little bit silly. Or at least worthy of a little jab from time to time.
If I'm not mistaken, haven't they been around for like 50 years? So there is history there, although there are too many award shows.
But I agree with the original poster that these guys are doing great work. They deserve the right to pontificate, if you even want to call it that.