Deflated Wallets Could Use Some Optimism. Hey, How 'Bout Longer Lotto?
I don't know why it would matter, but the Minnesota State Lottery seems to think a longer lotto game would dramatically lengthen the thrill of (possibly) winning.
To promote the new Print-N-Plays, Colle+McVoy launched three spots that depict ecstatic lottery-playing moments in slow-mo. Nice touch with the dramatic score.
See Coach, Librarian and Slacker.
by Angela Natividad
Oct- 8-08
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Topic: Campaigns, Commercials, Promotions, Television
Topic: Campaigns, Commercials, Promotions, Television