Effie Calls, TBWA Snags Visa, Obama Says Chill

- The Effie Awards has open its call for entries. The entity that "honors marketing communication ideas that work" asks that entries be submitted by October 15.

- TBWA has won the $600 million Visa global creative account. Bested were BBDO, Grey and Leo Burnett.

- Yes. Is is insane but there are still companies out there willing to drop $3 million on a single ad to appear on the Super Bowl.

- Here's the ad Barak Obama would run if presidential candidates didn't have to act all polished and buttoned up.