Dr. J Takes His Dr. Pepper on the Rocks
Dr. J puts a little throwback spice into Dr. Pepper with "Drink it Slow" by Deutsch/LA, part of Dr. Pepper's just-launched campaign, "Trust Me, I'm a Doctor."
In the spot, former basketball player Julius Erving -- your homie Dr. J -- encourages users to drink Dr. Pepper slowly, to better savor its 23 flavours. "Hey, I get it, 'cause half my life's been in slow motion," J adds. Cut to a sound bite of his dunking triumphs as he lobs an ice cube, slow-mo-style, into a faraway glass. I like the little kick he does.
Kelsey Grammer will to appear in a future spot as Dr. Frasier Crane. I'm hoping they also use Doogie, but it's doubtful since Old Spice already stole that thunder.
A younger Dr. J also appeared in a Converse spot this year.
Comments
What a tired concept. They really had to reach back for some "Dr." characters. Who's next—Dr. Dre and Dr. Who? Also, Dr. J used to be a Coca-Cola bottler. Don't know if he still is.
Deutsch. Hahahahahahaha.