Radio Campaign Touts Marijuana's Medicinal Benefits, Pushes Legalization
Either a brilliant ploy at circumventing the IM/email/Twitter clutter or an odd throwback to pre-email days, a press release arrive via fax - yes, you read right, a fax - touting a new radio campaign from the Marijuana Policy Project. The campaign aims to educate the public about new U.S. marijuana laws and the use of medical marijuana.
Behind the cloud of educational and medicinal benefits, the group's goal - let's be honest here - is to get marijuana legalized. Oh yes, they're all for regulation along the lines of alcohol but what they'd really like is for us all to be able to smoke the stuff whenever we want. Not so surprising they chose to align with alcohol rather than smoking. A good thing. No one wants another crappy truth-like campaign touting the dangers of weed.
The radio spots feature former New Mexico Republican Governor Gary Johnson and California Superior Court Judge Jim Gray.
What, you want to hear the spots? Wouldn't we all but the URL in the fax is unclickable and actually typing URLs into a browser just isn't done any longer.
Comments
Glad you liked our brilliant tactic for evading spam filters. To listen to the new PSAs, go to http://www.mpp.org/media/radio-public-service-announcements.html
Cheers,
Bruce Mirken
Director of Communications
Marijuana Policy Project
P.S. Actually, no, we don't want you to be able to "smoke the stuff whenever we want." Just as with alcohol, sensible rules really are required. But we don't think arresting 830,000 Americans a year for a drug that is massively less dangerous than alcohol makes any sense.
Steve, part of the campaign was encouraging the public to roll their own. What better way to have a fatty phatty than to use the paper you received the fax on.
What you don't use Zig-zag for your copy paper?
Fax FTW!
This pic is like really hot.
Rarely a picture has captured the finest things in life as well as the one for this post.
Finally, someone has brought back the fax. Wouldn't skywriting have better aligned with the brand, though?
http://www.mcbrublog.com/?p=338
Finally, someone has brought back the fax. Wouldn't skywriting have better aligned with the brand, though?
http://www.mcbrublog.com/?p=338
Damn nice pic! I wish I would've thought to take one like that of this girl that I met in Puerto Rico one time. Man she had a body. Ahh memories.
Damn nice pic! I wish I would've thought to take one like that of this girl that I met in Puerto Rico one time. Man she had a body. Ahh memories.