Agency Sends Intern on Holiday First Day on the Job
Hey, hey, hey! Maybe being an intern at an ad agency isn't such a bad thing. That is if you're an intern at Naked Communications and the agency's client is Contiki Tours. On his first day, intern Gavin Chimes was ambushed with agency sending him on a surprise trip to Europe; first stop, Amsterdam.
The agency will be documenting his entire Contiki Tour, a company that offers travel tours for 18-35 year olds, so as to share the experience from the vantage point of an unsuspecting traveler. Any other agencies want to offer up a better intern program?
Comments
When I was an intern, I got to travel to the kitchen to make coffee. And I got to travel to my boss's girlfriend's office to deliver flowers. And then I got to travel to FedEx. Amsterdam? Bor-ing.
I would venture to say that the Portland Advertising Federation's COLABORATORY internship – currently in the 3rd week of it's inaugural year – keeps pace with this and possibly outruns it in the invaluable professional experience department.
COLABORATORY is a unique 6 week program that offers 10 interns with different areas of focus (account management, design, writing) an opportunity to experience agency life at 3 separate agencies. Each intern spends 2 weeks at each agency. Additionally, they are split into 2 multi-disciplinary teams of 5 – mini agencies if you will – and will pitch the same client (Portland-based Sameunderneath) at the conclusion of the program. They've named their mini agencies Kiwi and Lattice. They work at their respective agencies Mon-Thurs and meet as a team on Fridays to work on their pitch. We've set them up on Basecamp to help with project collaboration.
While at each agency, they meet with each discipline present at a given agency and encouraged to leverage these resources for guidance on their pitch work.
I feel extremely fortunate and proud to have been involved in the development of this Portland Ad Fed internship program, along with 10 of my peers from each of the participating agencies. It's been so exciting to watch this program come to life and see the enthusiasm the interns have for it.
The interns are required to document their entire experience and they have risen to the challenge. Below is a link to the program website and all of the documentation outlets...
Program
http://www.pafcolaboratory.com
http://tinyurl.com/5r3ozl
http://www.youtube.com/user/PAFColaboratory
http://tinyurl.com/6mwutb
Teams
Lattice
http://latticecolab.wordpress.com/
Kiwi
http://kiwipafcolab.wordpress.com/
Interns
http://www.kimkaralekas.wordpress.com
http://whit04.wordpress.com
http://www.megannuttall.blogspot.com
http://colab-intern-allisonm.blogspot.com
http://tinyurl.com/5d3qmt
http://christinevo.wordpress.com
http://rolkaluke.wordpress.com
http://heathermschwartz.wordpress.com
http://marymcpherson.wordpress.com
Check it out!
Naked Australia, right? Seemingly more imaginative than the crew over here...
Damn, wish that intern was me!!