Once You Go Black, You Go Jeff Dahmer. Wait, What?!
That probably generated traffic trouble.
The sex-and-candy action took place last month in Sao Paulo, when 40 panty-clad girls stood eating chocolate body parts in public places. Pics appeared on Irresistivel.net, which pinpointed their locations and Orkut profiles via Google Maps.
This is part of Axe's Dark Temptation Chocolate Man campaign. See ad here. It's the usual irresistible-man stuff, except chocolate-covered and with some implied dick-in-a-box action.
Neat, but kinda at odds with Axe's signature scents, which aren't so much lip-smackin' as they are aggressively fresh. But vanilla or chocolate orange would kick ass. And probably be lick-worthy.
by Angela Natividad
Apr- 7-08
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Topic: Brands, Campaigns, Commercials, Good, Guerilla, Online, Strange, Television, Video
Topic: Brands, Campaigns, Commercials, Good, Guerilla, Online, Strange, Television, Video