Ogilvy: While Contemplating Life's Journey, Think Vuitton
Here's a pretty but slow-going spot from Ogilvy Paris. Ask yourself (while reclining in the idleness of the inherited rich): do you create the journey, or does the journey create you?
We were a little stunned to discover the ad was for Louis Vuitton and not for the Tourism Department of, oh, Portugal. Or maybe the Virgin Islands.
In any case, to demonstrate LV's trademark decadence, Brentter points out the spot is the first-ever TV ad for the brand. And it clocks in at :90! Way to burn the scrilla-scratch dough.
Comments
I liked it. The world's too noisy with everyone trying to shout over each other with talking hamburgers and beer that makes you shoot fire out of your mouth, just like Dairy Queens spicy chicken sandwich... So what if its a bunch of stock video strung together, it was nice.
While watching this ad, I couldn't help but think of the movie Babel. Perhaps it's the music. Anyway, for me it evokes contemplation with a touch of sadness.
This ad is just stunning !!!
This ad is just stunning !!!