Julie Roehm, Along with Other Time-Wasting Ad People, Get All Friendy on Facebook

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We might have a lead on where all those old Facebookers are suddenly coming from. Advertising Age reports that marketers, sensing the hype, are joining the Facebook bandwagon in droves.

These include Julie Roehm, who calls Facebook "a terrific networking site that has a social bent, which makes it more fun than businesslike."

Roehm is using the service to connect with "young family members" according to Facebook, while other marketing gurus are taking advantage of said "social bent" to demonstrate that they too have personalities - joining political parties, posting vids and sharing useless information in real-time via the status feature.

Ad Age's Steve Rubel, for example, is "enjoying a light frappucino."

We played with the thought of trashing all these people but unfortunately we're on it too, and practically log on compulsively to see if anyone has SuperPoked us in the last 8-10 minutes.

by Angela Natividad    Aug-13-07   Click to Comment   
Topic: Online, Trends and Culture   

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