Jim Beam Bimbo Makes Men Happy

jim_beam_girlfriend.jpg

Jim Beam has gone all beer babe on us here with a newish commercial that offers up the perfect girlfriend. She doesn't mind if you are fat or have back hair. She will like you if you watch a lot of football and won't mind if you leave her at home and go out with the guys all the time. She doesn't care if you don't buy her flowers and she has no problem with you going to the strip club. She truly understands your needs. What this has to do with selling bourbon, we have no idea. And, if there were such a girlfriend as this girl, you can believe you would be doing none of the above but rather ravishing her on the couch as she blathers lovable platitudes even as your happy ending is achieved in a paltry 30 seconds..

by Steve Hall    Mar-28-07   Click to Comment   
Topic: Commercials, Good, Racy   

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Comments



Comments

The point is, she doesn't care about her fat, ugly, selfish boyfriend becuase she would rather be home alone giving love to a bottle of Jim Beam. Get it?

Posted by: Melissa on March 28, 2007 2:21 PM

I didn't take it like that. I took it as she is the definition of a great girlfriend, as Jim Bean is the definition of a great bourbon.

Posted by: shedwa on March 28, 2007 2:29 PM

That's supposed to make me want to drink? Well, it did. Good job at making a shitty commercial to drive me to drink. Of course, I'll be drinking Bushmills.

Posted by: sayten on March 28, 2007 2:34 PM


Target must be 14 yr old boys? So cliche and unoriginal-- and indirectly makes guys look like idiots

Posted by: kate on March 29, 2007 12:13 AM


Target must be 14 yr old boys? So cliche and unoriginal-- and indirectly makes guys look like idiots

Posted by: kate on March 29, 2007 12:16 AM

kate's hit the nail on the head - Lynx (audience = 14 year old boys) did the same idea years ago:
http://www.youtube.com/watch?v=OL_lt3RqTlE

Posted by: FishNChimps on March 29, 2007 5:00 AM

I have followed Jim Beam advertising for many years, and always liked the fact that their old-fashioned, "from the hills of Tennessee" positioning was consistent and powerful. Their ads have been a convincing combination of emotional and factual information. Sadly, it looks like they have gone the way of the beer companies, whose products all taste very similar. This looks like somebody sold these good ol' boys a bill of goods. Hey Jim Beam guys - get them rifles out and tell them city slickers to get off your property before they get blowed up.

Posted by: John Michelet on March 29, 2007 11:58 AM

I have followed Jim Beam advertising for many years, and always liked the fact that their old-fashioned, "from the hills of Tennessee" positioning was consistent and powerful. Their ads have been a convincing combination of emotional and factual information. Sadly, it looks like they have gone the way of the beer companies, whose products all taste very similar. This looks like somebody sold these good ol' boys a bill of goods. Hey Jim Beam guys - get them rifles out and tell them city slickers to get off your property before they get blowed up.

Posted by: John Michelet on March 29, 2007 12:00 PM

i cannot believe that client's would pay for rubbish like that to be produced. what a disgrace.

Posted by: Leon on April 12, 2007 8:11 AM

"from the hills of Tennessee" ? Jim Beam is bourbon .. only made in kentucky. your thinking of jack daniel's

Posted by: walter1hit on November 30, 2007 12:27 AM

I can't believe how negative everyone is being. I am a 30 yr old guy and I think it is one of the best commercials on television. I can understand why feminists don't like it, but the rest of the women out there should understand that it is only meant to be light-hearted.
Love it or not, Jim Beam have achieved their goal. Firstly, it has got everybody talking about their product. Secondly, I now drink Jim Beam every time I order a drink. I used to drink Johnny Walker but have now converted. I dare say that fantastic Jim Beam girl on the commercial has had something to do with it.

Posted by: DIPPA on June 18, 2008 2:35 AM

Who really gives a shit she has good hooters and probably a delicious beaver

Posted by: joe on August 11, 2008 9:28 AM

I'm with Joe on this one, Kate and FishNChimps are just jealous. And in response to Kate's comment about the target audience being 14 year old boys, don't get into marketing or advertising Kate, because I'm 23 and love the commercial. Infact, I already stated to my buddy the second after I saw the commercial that all I'm drinking from now on is Beam.

Posted by: Darth Vader on January 20, 2009 12:57 AM

I'm with Joe on this one, Kate and FishNChimps are just jealous. And in response to Kate's comment about the target audience being 14 year old boys, don't get into marketing or advertising Kate, because I'm 23 and love the commercial. Infact, I already stated to my buddy the second after I saw the commercial that all I'm drinking from now on is Beam.

Posted by: Darth Vader on January 20, 2009 12:57 AM

I'm with Joe on this one, Kate and FishNChimps are just jealous. And in response to Kate's comment about the target audience being 14 year old boys, don't get into marketing or advertising Kate, because I'm 23 and love the commercial. Infact, I already stated to my buddy the second after I saw the commercial that all I'm drinking from now on is Beam.

Posted by: Darth Vader on January 20, 2009 12:59 AM

Lighten up, people. It's a funny commercial. I saw it with my boyfriend and we were both cracking up. It doesn't mean my boyfriend is going to think any less of me as a woman. He knows who's boss in our home.
I've since showed it to friends and it's still funny. "The Girlfriend", "The Tragedy"; they're funny. It didn't make any of us pick up a bottle or a drink, but it was entertaining.

Posted by: redstarsings on January 24, 2009 2:07 AM

too many idiots in the world. men like hot chicks and hot chicks sell products. is that so hard to understand? anyone who thinks this kind of advertising should stop should go F themselves. to all the women who are offended by this, ask yourself what you want from a man. do you want someone who is so sensitive he doesn't rock your world in bed? political correctness is rotting your brains. if you are ugly you better be rich. if you are pretty you should be able to land whatever you want. grow up and live in the real world. i have nailed hotter chicks than her simply because i have a malibu beach house. that's the facts jack.

Posted by: youwishuwereme on January 30, 2009 8:33 PM

It's funny....If you don't get it, you are not in their target audience - you are not a bourbon drinker. Get over it, people. This commercial is a hoot. It's great that Jim Beam can put together something funny.

Posted by: Moon on January 31, 2009 11:36 PM

I can't believe people get this bent about a commercial! haha. I think that it is sad and disturbing that people find this commercial sad and disturbing! get a life people. ITs funny!

Posted by: julie on February 15, 2009 10:41 PM

I can't believe people get this bent about a commercial! haha. I think that it is sad and disturbing that people find this commercial sad and disturbing! get a life people. ITs funny!

Posted by: julie on February 15, 2009 10:42 PM

The Girl in this video is a Porn Star named Sandra Romain!!! Ahh Haa!! Is She the idea of the perfect girlfriend??! Don't ask how I know! Just look her up if you don't think so!

Posted by: ndesquise on February 18, 2009 6:52 PM

The Girl in this video is a Porn Star named Sandra Romain!!! Ahh Haa!! Is She the idea of the perfect girlfriend??! Don't ask how I know! Just look her up if you don't think so!

Posted by: ndesquise on February 18, 2009 6:53 PM