Geico Opens Up the Caveman's Crib
Geico's getting all sorts of mileage out of its rising star, the caveman. He gained fame in the insurance company's television commercials and now Geico is letting us into his home crib-style with Caveman's Crib. Once inside, you can take a virtual tour of the Caveman's apartment as he gets ready for a party he is hosting. The level of detail and the places you can go once inside the apartment is impressive
You've gotta love the answering machine in the kitchen. One of the messages is from Jerry Shannon (from Geico, we assume) in response to complaints the Caveman lodged when he saw himself in a Geico ad as he rode the conveyor in one of the television commercials. Very cool how this is all tied together as an integrated story. Zev Kanter sent is the link and tells us he worked on the creation of this in-house job.
Comments
nice graphics and all but what is the point?
maybe being in ireland i have missed out in the rest of the marketing campaign.
Clever. Is it drawing interest and producing results?
God, the caveman makes my skin crawl. Just a heinous campaign.
Agreed, the caveman thing is dumb, not funny & refuses to go away.
Now the real customer/actor spots are great. The little Richard one was hilarious.
This is not about this post specifically, but I wasn't sure where else to post the comment:
Is there any chance you could disable the popup graphic everytime I mouseover a link. It is extremely obnoxious. (At least you could ad the option to turn it off?)
Thanks
I like the integration of the two. The website is nice, but could have been art directed better. I like the fact that there is no logo on the site, but the "shell" could have been done better.
This was actually shot at a real location; not a studio set.
MacGuffin you trying to tell us that was shot at Warren Buffet's old place here in Omaha? The caveman has got to go, keep the rest!!!
Too Funny!! Ya gotta love this guy!
Too Funny!! Ya gotta love this guy!
Any comments on the blatant design rip offs from Bob's Cube? http://www.bobscube.com/
http://www.adrants.com/2005/04/hosting-company-visits-bobs-cube.php#comments
http://www.adrants.com/2005/05/netscape-rips-off-hosting-companys.php
I'm in love with the Geico caveman. Truly. I want to have his baby.
I'm in love with the Geico caveman. Truly. I want to have his baby.
I'm in love with the Geico caveman. Truly. I want to have his baby.
I think the caveman campaign is brilliant. I have loved the commercials and I was happy to hear a TV series was in the works. Then I saw some ads for the show. Why are you not using the same actors from the commercials? What made the ads work was not just the idea of a caveman in today's world, but the actors who were able to come through the hair and makeup and show us some personality. From what I have seen, in the new show the hair and makeup looks slapped on, not near as well as in the commercials, and these actors do not have the "pizazz" as those in the commercials. It takes more than hair and latex to make a believable and likeable caveman, and although as I said I like the idea of the show, without the original actors who we were were all drawn to in the commercials, this show has no future. (By the way, I am not associated in any way with any of these actors, this is just the opinion of a consumer)
I think the caveman campaign is brilliant. I have loved the commercials and I was happy to hear a TV series was in the works. Then I saw some ads for the show. Why are you not using the same actors from the commercials? What made the ads work was not just the idea of a caveman in today's world, but the actors who were able to come through the hair and makeup and show us some personality. From what I have seen, in the new show the hair and makeup looks slapped on, not near as well as in the commercials, and these actors do not have the "pizazz" as those in the commercials. It takes more than hair and latex to make a believable and likeable caveman, and although as I said I like the idea of the show, without the original actors who we were were all drawn to in the commercials, this show has no future. (By the way, I am not associated in any way with any of these actors, this is just the opinion of a consumer)
I think the caveman campaign is brilliant. I have loved the commercials and I was happy to hear a TV series was in the works. Then I saw some ads for the show. Why are you not using the same actors from the commercials? What made the ads work was not just the idea of a caveman in today's world, but the actors who were able to come through the hair and makeup and show us some personality. From what I have seen, in the new show the hair and makeup looks slapped on, not near as well as in the commercials, and these actors do not have the "pizazz" as those in the commercials. It takes more than hair and latex to make a believable and likeable caveman, and although as I said I like the idea of the show, without the original actors who we were were all drawn to in the commercials, this show has no future. (By the way, I am not associated in any way with any of these actors, this is just the opinion of a consumer)
I think the caveman campaign is brilliant. I have loved the commercials and I was happy to hear a TV series was in the works. Then I saw some ads for the show. Why are you not using the same actors from the commercials? What made the ads work was not just the idea of a caveman in today's world, but the actors who were able to come through the hair and makeup and show us some personality. From what I have seen, in the new show the hair and makeup looks slapped on, not near as well as in the commercials, and these actors do not have the "pizazz" as those in the commercials. It takes more than hair and latex to make a believable and likeable caveman, and although as I said I like the idea of the show, without the original actors who we were were all drawn to in the commercials, this show has no future. (By the way, I am not associated in any way with any of these actors, this is just the opinion of a consumer)
get better commircials
Hey mase learn how to spell