Ad Spend for Sex Oil Builds Momentum at Expense of Critical Friction

According to Advertising Age, marketing for female arousal sex products will be jumping in '07 with ramped-up campaigns for K-Y Jelly's warming fluid and Zestra's arousal oil.

The act of sex in 2007 sounds like it'll be both exhausting and mildly frustrating. With men on Viagra and women oiling up as if for competitive sports it's a wonder we won't all die of hyper-achieverism come 2008. We hear Microsoft has a cure for that though. More importantly, does this mean our spam rate is going to double?