Ignorance of Abuse Used to Call Attention to Abuse

Brilliantly illustrating the unseen horrors of abuse against women, this commercial from Amnesty International's Stop Violence Against Women graphically drives home the point most abuse is hidden from plain site or simply ignored with both abuser and abused in the shadows, invisible to friends, family and co-workers. The ad is a wake up call asking us to be more aware of the potential signs of abuse because it's happening everyday right under our noses.

The work was created by Cake and is a follow up to their initial Amnesty International work on the topic called One Man Fight.