PC Mag Celebrates, Timberland Protects, Adland Solicited

- To celebrate its 25th anniversary, PC Magazine will launch a year-long celebration, starting with its December 4 issue, which will take an editorial look at the hits - and the misses - of the past 25 years.

- Working with Arnold, Brickyard VFX has created an effect-heavy spot that illustrates how Timberland, well, does something. Of note, the spot was shot in full sunlight.

- Adland received an oddly worded offer to by her site and she helpfully replied in the kindest, most helpful manner so the poor lawyer on the other end might approach things a bit differently next time.