Johnnie Walker Walks on Aircraft Carrier

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There are all sorts of cool places to shoot a commercial but an aircraft carrier certain rank right up there on the list. Shooting a BBH-created spot to announce Johnnie Walker's sponsorship of Team McLaren Mercedes, Pink Film Company Editor Michael Geohegan and Cut + Run Editor Leo King set up their editing suite right on the deck of the aircraft carrier.

The commercial begins with aerial footage, where fighter jets zoom through the sky at high speeds against a setting sun. A plane then lands on an aircraft carrier, transforms into a Formula 1 car racing along the jetway and does a 360-degree spin before stopping near the middle of the ship. Voiceover intones, "In a dog fight, a pilot experiences up to five Gs for over one minute. An F1 driver experiences up to five Gs for over one hour." The scene then slows as F1 racer Kimi Raikkonen gets out of the racecar, takes off his helmet, and "keeps walking" past his admirers.

by Steve Hall    Sep-29-06   Click to Comment   
Topic: Commercials, Good   

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Comments



Comments

This was a pretty innovative and unique commerical. A must see for anyone.

Posted by: Caffeine Marketing on September 29, 2006 6:53 PM

The Campaign Palace in Melbourne did an ad for Dunlop tyres over ten years ago than is an obvious predecessor to this. They had a Ford sedan land on the air carft carrier. A mum and her kids got out of the car. Even had a V/O by Martin Sheen. it was recently voted on of the best ads ever made in Australia.

Posted by: Stan Lee on September 29, 2006 9:48 PM

Being one who has had the pleasure of having his hand on the microphone for several Formula 1 races, and enjoys a good commercial...this is nice, very nice!!!!!

Posted by: Roy on September 30, 2006 9:17 AM

I have seen also the Dunlop ad and another done for a car in a France.

Posted by: Sunil Shibad on October 2, 2006 8:44 AM

I have seen also the Dunlop ad and another done for a car in a France.

Posted by: Sunil Shibad on October 2, 2006 8:45 AM

I have seen also the Dunlop ad and another done for a car in a France.

Posted by: Sunil Shibad on October 2, 2006 8:46 AM

Does anybody know the name of the song used in this commercial?

Posted by: Takeshi on March 20, 2007 11:50 PM