Definitely a retro look, combined with a retro (but cute) joke.
Something I really like is they resisted the temptation to stick in a tag line like "100% Hormone Free Chicken", and assume the viewer just might be bright enough to figure that out.
Posted by: EJ on August 3, 2006 1:48 AM
I like it - I'm sick of all ads being dumbed down to the lowest common denominator, which is pretty freaking low.
Posted by: Laura on August 3, 2006 10:14 AM
'Unhipsterized'? What does that even mean?
Posted by: mp on August 3, 2006 1:05 PM
I think these are lame.. I am in the market. They have many different billboards.
I think most of the different executions are too simple and the billboard doesn't stand out enough.
The script... the stange looking chicken... i dunno. It is all very blah.
Posted by: Scott on August 4, 2006 11:59 AM
I have to politely disagree. These are some of my favorite boards in town right now. The simplicity is what I appreciate the most and I think it's one reason people are noticing them and retaining the main messages.
Although...I would guess that women are the main target, so I'll have to ask the wife.
Comments
I didn't know Jason Giambi was a teenager.
The question is how many people are really going to be able to pick out the real message of this billboard? Is it to simple?
i think it's right on the money... you have the two images to connect the copy w/ the message. i like it. short, simple, and sweet.
Isn't Retro still hip?
Definitely a retro look, combined with a retro (but cute) joke.
Something I really like is they resisted the temptation to stick in a tag line like "100% Hormone Free Chicken", and assume the viewer just might be bright enough to figure that out.
I like it - I'm sick of all ads being dumbed down to the lowest common denominator, which is pretty freaking low.
'Unhipsterized'? What does that even mean?
I think these are lame.. I am in the market. They have many different billboards.
I think most of the different executions are too simple and the billboard doesn't stand out enough.
The script... the stange looking chicken... i dunno. It is all very blah.
I have to politely disagree. These are some of my favorite boards in town right now. The simplicity is what I appreciate the most and I think it's one reason people are noticing them and retaining the main messages.
Although...I would guess that women are the main target, so I'll have to ask the wife.