Nike Steals Logo From Poor London Borough
FishNChimps has detailed the story of how Nike, apparently, stole the logo from Hackney, a poor London borough for use on its World Cup line of sportswear. Hackney, whose logo has been in place for 40 years has asked Nike to share the profits of the line with the borough to fund its schools. Hopefully, this doesn't turn out to be yet another piece of stunt marketing.
Comments
It's also interesting to note the similarities between the Hackney logo and Under Armour's mark.
I hope you're right about the stunt marketing: Hackney is traditionally left-wing. It would be unusual for such a council to be in cahoots with big business. But you can never tell these days.
"I hope you're right about the stunt marketing: Hackney is traditionally left-wing."
Traditionally left-wing? Oh! thank you, FishNChimps, I haven't laughed like a drain for ages. Hackney Council: Labour? yes, corrupt?, yes, ineffective? yes, smug? yes. But left-wing? You've got to be joking! Cabinet members have sold off all the family silver and given themselves some very healthy "allowances". They are run by self-confessed Labour "right-wingers" (whatever that means).
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"Corrupt?, yes, ineffective? yes, smug? yes. But left-wing? "
...er yes. That pretty much sums up Left Wing to me.