Chrysler Tells Pansies to Back Off

fairy_fairy.jpg

Our friends over at Chrysler whose ad featuring a fairy turning everything into fairy-like things for the company's wise ass little shit Dodge caliber have told Detroit-based Triangle, a gay rights group to give it a rest. The group has complained about a scene in the ad where the fairy turns a drably dressed guy into a colorfully dressed guy. Chrysler doesn't understand what all the fuss is about and says, "We're kind of surprised that people are making a conclusion about someone's sexual orientation based on the clothes they're wearing." Touche.

by Steve Hall    Apr- 7-06   Click to Comment   
Topic: Brands, Commercials   

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.



Comments



Comments

Not to mention that few gay men (at least none that I know) would be caught dead dressed like that. But more to the point, the fairy turns him "cute" -- which does not mean not gay -- with a wave of her wand. Goes to show that being slightly stupid is not exclusive to heteros.

Posted by: MrWhipple on April 7, 2006 2:15 PM

If anything, the Dodge Caliber ads highlight the sad state of "GAY" in America. The Republicans used GAY to get Bush re-elected, the producers of Brokeback Mountain used GAY to make a mint off of an otherwise forgettable movie featuring C List stars. The GAY Marriage Movement may not be doing anything of value for gay people, but it is a motherload for people marketing stuff to the anti-gay marriage majority.

Chrysler's Press Release stated that Chrysler is targeting YOUNG MALES with its Dodge Caliber advertising. I think that tells you everything you need to know about what "silly fairy" is intended to convey.

Posted by: Marion Paige on April 9, 2006 4:59 PM