HBO Promotes 'Big Love' With Podcasts
In a nod to the validity of the medium, or, at least HBO's belief in its validity, the cable giant has signed a deal with podcast ad network Podtrac to promote its new Big Love series on 31 podcasts. Ads will be produced :30s as well as live reads. The campaign, which began Monday, is Podtrac's largest since its launch
Comments
Heard the ads on NPR's story of the day as well as Cinecast. They were short, sweet and to the point.