Mystery Virals Shill Mystery Swedish Food

Adrants reader John sends in a couple of virals (one, two) that appear to be for Swedish health food maker Risenta. The videos feature a provincially dressed guy spouting his love for his mother country and all things Swedish. In the first video, he finds a Rezento snack and in the second he harasses a woman with the snack telling her she simply has to try it because it's so healthy. Mildly amusing but if these are for an actual food company, they're sort of pointless unless it's a bit more clear what they're actually about. Call us dumb but we like to know what we're being told.

UPDATE: We have been clued in. While we searched and search and searched, Google didn't like our spelling of Risenta so we were at a loss. Commenter Joe pointed us to the right place.