Google Could Trump Broadcast Advertising

With Google's new online video search to be released in the near future, anyone can upload a video for indexing by Google so searchers can find it. Those that provide the video can also set a price the downloader has to pay before viewing. Google gets a cut of that price. As with anything, ads will find their way into these videos thereby placing Google in the position of Netcaster, providing a new advertising platform for marketers to exploit and for Google to realize revenue.

by Steve Hall    Jun-15-05   Click to Comment   
  

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.



Comments



Comments

Maybe the Googlezon thing is for real.

Posted by: David Burn on June 15, 2005 12:09 PM

Google = $80 Billion valuation, has 1.5M pieces of video of questionable value.

Time Warner = $78 Billion valuation, has thousands of Movies, television shows, etc.

I'm not sure I get it unless its is this: Time Googlezon = $155 Billion doing video on demand!

Posted by: Martino Mingione on June 17, 2005 12:17 AM