Bob Garfield Lays Out Advertising's Future

Ad Age Columnist Bob Garfield has, as you have undoubtedly heard, written a lengthy piece, finally online, about the future of advertising and the chaos that future holds as the industry morphs into something very different from what it is today. While no one can truly predict the future, Garfield has concisely and accurately put forth argument after argument pointing to a future that, left unchecked, will crumble beneath us like a meteor devouring the planet.