Adrants Billboards: New York Radio Personality Scott Muni Dead

• If you are involved in pay per click advertising, you might want to know a recent study by Clicklab found fraudulent clicks can account for 50 percent of ad fees. Not good.
• Y&R has debuted its new campaign for Toys R Us in which a boy's mouth is stuck in the open "wow" position apparently caused by Toys R Us toys.
• Long time New York radio personality Scott Muni died last night at the age of 74.
• Toyota has placed a gigantic ad on the side of the Luxor hotel and casino facing Mandalay Bay for the Toyota dealers convention.