Double A Paper Rips Off Japanese Commercial
Either this guy just caught his parents having sex or he just saw that horrible hair cut in the mirror. Or maybe he just walked in on an office co-worker who seems to be using the copy machine to copy something other than the department's weekly status report. Or maybe he's just an actor in a commercial for Double A paper "emoting" in reaction to his commercial co-star trying to reach some "double quality paper" on the shelf.
There's more info here including a link to the original Japanese commercial from which this version was blatantly ripped.