Possibly the Best Climate Change Awareness Video Ever

  • 1 min read
cannes-lions-douchebag.jpg

Cannes Young Lions competition entries for client Oxfam Great Britain have been mixed — and the stuff we’ve seen has been wince-worthy, running the “Horrors!” gamut from complete mundanity to gratuitous panty-dancing violence.

That all changes with “Douchebag Pie,” arguably the greatest climate change awareness ad for Generation: YouTube ever created.

And if it singlehandedly brings the word “douchebag” to the French lexicon, then all the better.

Bloody asinine work, man. But when it’s 6 in the morning and everything gives you rage, it hits the spot right. Like fried mozzarella sticks.

Work by Filmapprentice for the YouTube Cannes Young Lions Ad Contest.

Picture of Steve Hall

Steve Hall

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