Hottest Body Promo Gets Cool Brush-Off

rejected-myspace-ad.jpg

Speaking of MySpace, the hot mess at left was recently rejected by the social networking site for being too sexually explicit.

The ad is part of a campaign, “Hottest Body in the World,” for Parfums de Coeur’s new men’s fragrance, Body Heat. It’s a contest where users turn in photos, the hottest of which will be used on a Hollywood billboard. (The winner also gets $10,000.)

Featured prominently at center is a screenshot from a :30 commercial that will run across Fox TV stations and on Facebook. It depicts a shirtless man and some hot fawning … fawns, one of which is edging down toward his waist.

Dot Box, which originated the idea, called the MySpace rejection an “odd development considering MySpace’s less-than-prudish reputation.”

But we’re kinda with @RGA on this one:

Was this ad too hot for MySpace [dramatic pause, raised eyebrow]…or was it not trashy + poorly designed enough?

One … two … three … Discuss.

Picture of Steve Hall

Steve Hall

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