Zonite Reeducates Wives on Good Upkeep

zonite.jpg

Think gender pressures in advertising are bad now? Nothing like a good throwback ad to put things in context. This ad for Zonite, a feminine hygiene solution, impresses on good wives the humiliation and loathing they’ll experience if hubbies have to deal with their natural aromas.

But that’s okay – the text considerately reads, “Is a wife to blame if she doesn’t know these intimate physical facts?”

Off-topic, Lysol used to be a douche. Not to be icky, but we don’t know how much of an improvement that dead-flower smell is over human musk.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

The older some people get, the shorter their messages become — and that isn’t always impatience, sometimes it’s the confidence to say only what they mean

The older some people get, the shorter their messages become — and that isn’t always impatience, sometimes it’s the confidence to say only what they mean

Global English Editing

8 phrases people use that sound supportive but are actually keeping score

8 phrases people use that sound supportive but are actually keeping score

Hack Spirit

9 phrases people use that sound humble but are really asking for reassurance

9 phrases people use that sound humble but are really asking for reassurance

Hack Spirit

“I don’t want to talk about it” doesn’t necessarily mean someone won’t communicate, psychologists who study a pattern known as normative male alexithymia have found many men are socialized from childhood to have a genuinely thinner emotional vocabulary to reach for, not a refusal to use the one they have.

“I don’t want to talk about it” doesn’t necessarily mean someone won’t communicate, psychologists who study a pattern known as normative male alexithymia have found many men are socialized from childhood to have a genuinely thinner emotional vocabulary to reach for, not a refusal to use the one they have.

Global English Editing

7 things people who are easy to love do without ever realising it

7 things people who are easy to love do without ever realising it

Hack Spirit

8 habits of people who make a room feel calmer without ever trying to

8 habits of people who make a room feel calmer without ever trying to

Hack Spirit