You Mean Ad Guys Can Make Music Videos? For ‘Stronger,’ Kanye Says Yes

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Our favorite prima donna and McFly activist, Kan the Louis Vuitton Don, slated rhinofx to help create his music video for “Stronger,” a song with a — what? — Daft Punk sample.

We usually roll our eyes when traditionally ad-oriented firms get into music videos or movies – mainly because these arenas seem like every self-deluded creative’s wet dream – but the result for “Stronger” is a neat mash-up of Asian pop, hip-hop culture, sci-fi and animation. Say anything you want about Kanye, he always shoots for an interesting angle in his videos. Good call on rhinofx.

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Steve Hall

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