Yep, NASCAR’s Still NASCAR. Next!

  • 1 min read
nascar-drawing-1.jpg

Superfad partnered with The Martin Agency to jazz NASCAR up for the Sprint Cup.

The result of this collabo was “Dogfight,” an adrenaline-infused cat/mouse game between two NASCAR drivers. It was cool, it felt intense while still being tame, which is the line NASCAR’s always walked.

On the print side is a triage of pieces that look like they were drawn on the binder covers of rice rocket fans. One’s at left; see another and another.

Picture of Steve Hall

Steve Hall

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