OK. What’s up with the whole stop motion thing? Sure, it can net cool results but why go to all that trouble when you can just film a commercial regularly and save a lot of money in the process? After all, everyone in advertising is lazy right? And clients are always bitching about how much everything costs.
Oh wait, they’re creative too. Sadly, they’re derivative as well. Which…is why we get the same thing over and over and over again.
