While some Giants fans celebrated their first World Championship win in 52 years with toasts, high-fives, and parties in the streets, others took to celebrating in the bedroom. To show support of Giants fans and help build excitement for the team this year, Comcast SportsNet, with help from BBDO San Francisco, is asking those who got busy in the bedroom during the game last year to take note of the brand’s Search for the World Championship Baby.
Comcast is looking to find the boy or girl born closest to 7:54PM PST on August 1, 2011, the nine-month anniversary of World Series win. The winning baby will receive a birth certificate signed by the San Francisco Giants, a commemorative brick paver at AT&T Park with the baby’s name and a $2,010 gift card.
