WOMMA Membership Tops 200 Companies

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The Word of Mouth Marketing Association (WOMMA) announced today that it hit the 200-member milestone 11 months after it began accepting members, a growth rate that, according to the organization, shows word of mouth marketing has become widely recognized as an important part of the marketing mainstream. Time, shifted marketing dollars, the final demise of the :30 and growth of future conferences will tell.

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Steve Hall

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