While Fox would likely never let it run, fearful it would tarnish the minds of innocent small children, with a few tweaks these two commercials for ICS Concrete Chain Saws would be great to see during the game. In this campaign, the Big Bad Wolf, famous for his appearances in Three Little Pigs and Little Red Riding Hood, happens upon the home of three little pigs and with the help of a concrete chain saw from ICS which believes a concrete wall is nothing more than a door waiting to be opened, lets himself in.
The kicker is the second spot which has the wolf lounging in his newly acquired home while its former residents are slowly grilling over the fire. Ever so sickly entertaining, But, like we said, not something you’d likely see on during the Super Bowl. Created by Portland’s Grady Britton, the campaign includes print and a website with the deliciously witty URL, mmm-bacon.com.
