Wired Says ‘Get Naked, Rule World’

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Here’s a pearl of wisdom that strippers have been leveraging for as long as they’ve existed. The most current issue of Wired invites enterprising voyeurs to take a peek at radical transparency — new buzz for an old strategy that, every few years, gets re-toted as the Grail.

Open up to rivals? Get honest with customers? Admit failures? Who does this stuff? Wired says smart businesses do and it’s “sweeping boardrooms across the nation”! That may be true, and blogs and wikis may dramatically contribute to the eye-opener, but it’s hardly a new game. Warren Buffett’s been doing it forever (ever read his love letters to the shareholders?) and Santa from Miracle on 34th St. (circa 1947) did it too, to Macy’s chagrin. Oh, and then there were strippers. Don’t forget the strippers.

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Steve Hall

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