Wii’s Little Japanese Evangelists Would Like to Play

nintendo_wii.jpg

Here’s a weird ad in which Japanese businessmen travel around what looks like the MidWest to share Nintendo Wii with families, transients and college students. “Wii … would like to play,” one says with an impish smile that’s almost a twitch.

The pair bow low and suddenly people’s lives are changed – white control in hand they’re bowling, running, jumping, even lassoing – essentially everything they could do anyway if only they’d pick their asses up off the couch and leave the house for a few hours.

But no. They’ll probably all get Wii’d instead. Oh, haha. We made a funny. Get it? Wii’d? You get it, right? There’s a promising commercial in there somewhere. – Contributed by Angela Natividad

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

Behavioral scientists found that people who survived difficult childhoods don’t just bounce back — they develop a permanent hypervigilance that makes them extraordinarily capable in crisis and unable to relax even when everything is finally okay

Behavioral scientists found that people who survived difficult childhoods don’t just bounce back — they develop a permanent hypervigilance that makes them extraordinarily capable in crisis and unable to relax even when everything is finally okay

Global English Editing

There’s a specific kind of exhaustion that only people who eat lunch with colleagues out of obligation understand. It’s not tiredness from conversation. It’s tiredness from translating yourself into a version that fits a table you never chose to sit at.

There’s a specific kind of exhaustion that only people who eat lunch with colleagues out of obligation understand. It’s not tiredness from conversation. It’s tiredness from translating yourself into a version that fits a table you never chose to sit at.

Global English Editing

I’m 37 and I’ve read 127 self-improvement books in the last six years and the only thing that actually changed my life was the moment I realized I was trying to fix a version of myself that other people were disappointed in, not the person I actually am

I’m 37 and I’ve read 127 self-improvement books in the last six years and the only thing that actually changed my life was the moment I realized I was trying to fix a version of myself that other people were disappointed in, not the person I actually am

Global English Editing

Psychology says the people who obsessively pack and repack their bags the night before a trip aren’t anxious — they’re processing something much older than travel

Psychology says the people who obsessively pack and repack their bags the night before a trip aren’t anxious — they’re processing something much older than travel

Global English Editing

Nobody tells you that pain doesn’t just change what you feel. It changes what you notice. After real loss, you start seeing grief in strangers’ faces at the grocery store, hearing exhaustion in your friend’s laugh, catching the micro-hesitation before someone says ‘I’m fine.’ Pain gave you a fluency you never asked for and can never unlearn

Nobody tells you that pain doesn’t just change what you feel. It changes what you notice. After real loss, you start seeing grief in strangers’ faces at the grocery store, hearing exhaustion in your friend’s laugh, catching the micro-hesitation before someone says ‘I’m fine.’ Pain gave you a fluency you never asked for and can never unlearn

Global English Editing

Most people don’t realize that the ache of loneliness isn’t actually about being alone – neuroscientists say it’s the brain’s alarm system detecting that you’re cut off from the kind of reciprocal attention humans need to regulate their nervous system

Most people don’t realize that the ache of loneliness isn’t actually about being alone – neuroscientists say it’s the brain’s alarm system detecting that you’re cut off from the kind of reciprocal attention humans need to regulate their nervous system

Global English Editing