It definitely sucks being a lame duck agency knowing you’re doing work for a client that will soon (partially) be out the door. We’re guessing that’s the sentiment over at Weiden + Kennedy regarding this recent outdoor campaign for the brand’s “No Excuses” Just Do It campaign. Lame duck sadness aside, we really like the simplicity of this campaign. It carries nicely the simplicity of the brand’s key message, Just Do It.
We wish Wieden + Kennedy well in its (sort of) post-Nike days and look forward to seeing great running work from Crispin Porter + Bogusky.
