Wieden + Kennedy Angered Over Nike Defection For Golf Site

couple_sasquatch.jpg

We’re tipped to the fact Wieden + Kennedy is a bit miffed Nike jumped ship for another agency to promote its new Sasquatch driver. Apparently, Nike didn’t think W + K could cut it and went to New York agency Trollback, which has done work for Nike before, to create a promotional video/commercial for the new driver. The commercial will air on NBC and on the Golf Channel throughout the month of October. You can view the work here. Oh for the days when clients clients weren’t fickle and didn’t jump ship every few months. OK, so that’s exaggerating a bit. Clients go elsewhere for project work all the time but, for the the agency of record, it’s never a pretty subject.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

9 things people who never chase status seem to understand earlier than everyone else

9 things people who never chase status seem to understand earlier than everyone else

Hack Spirit

9 signs someone genuinely likes their life rather than just managing it

9 signs someone genuinely likes their life rather than just managing it

Hack Spirit

A man who answers a direct question about his feelings with a joke isn’t necessarily deflecting on purpose; humor is often the most practiced tool in an emotional vocabulary that was never given much else to work with.

A man who answers a direct question about his feelings with a joke isn’t necessarily deflecting on purpose; humor is often the most practiced tool in an emotional vocabulary that was never given much else to work with.

Global English Editing

People who are genuinely comfortable in their own skin usually stop doing these 7 things

People who are genuinely comfortable in their own skin usually stop doing these 7 things

Hack Spirit

Spanish-English bilinguals score as more outgoing, more agreeable, and more conscientious when they take a personality test in English than when they take the same test in Spanish, sometimes just a week apart

Spanish-English bilinguals score as more outgoing, more agreeable, and more conscientious when they take a personality test in English than when they take the same test in Spanish, sometimes just a week apart

Global English Editing

8 things you stop apologising for once you’ve made peace with who you are

8 things you stop apologising for once you’ve made peace with who you are

Hack Spirit