Why Would Anyone Jump Through Hoops to ‘Experience’ Your Ad?

jackdaniels-racer.jpg

Check out this Jack Daniel’s racing effort at your own risk. It’ll appropriate your screen with its king-sized pop-up, deluge you with laggage and in some cases make you download software you don’t want. And you STILL have to enter your birthdate.

All this to learn more about Jack Daniel’s sticker-strewn Impala SS? No-bloody-thank-you.

You need either big balls or a life-changing message to force somebody through all this nonsense. And frankly, my life feels roughly the same.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

9 small ways genuinely warm people make life better for everyone around them

9 small ways genuinely warm people make life better for everyone around them

Hack Spirit

8 things adult children remember most about parents who made them feel understood

8 things adult children remember most about parents who made them feel understood

Hack Spirit

A lot of people raised in the 1960s and 70s never heard the adults in their lives say they were proud of them — and some quietly spent the next fifty years trying to earn what was already true

A lot of people raised in the 1960s and 70s never heard the adults in their lives say they were proud of them — and some quietly spent the next fifty years trying to earn what was already true

Global English Editing

7 subtle signs someone may quietly resent your success

7 subtle signs someone may quietly resent your success

Hack Spirit

By your 30s, you start realizing these 9 things matter far less than you thought

By your 30s, you start realizing these 9 things matter far less than you thought

Hack Spirit

8 things parents say that make adult children feel closer to them

8 things parents say that make adult children feel closer to them

Hack Spirit