When you first view this ad which appears to be a nighttime view of the moon, you might wonder why the moon looks, well, a little off. Or why the moon looks more amber than grey. Or why it looks like, well, a beer.
That’s because it is a beer. A Carlsberg beer. It’s a Carlsberg beer that looks like the moon in a Carlsberg ad created by BBR Saatchi & Saatchi Israel.
