White Castle Makes Late-Night Munchie Calls

Steve Hall

Sep. 24, 2008
1 min read

Pop your number in at White Castle’s Crave is Calling campaign site to get random food-related calls on your phone at odd hours. It’s kinda like having an aimless 17-year-old friend with the munchies.

Work by JWT. Users can also shoot the end of a Crave ad — typical food porn-type stuff — and upload them onto YouTube. So far only one submission has been made this whole summer, so either the campaign sucks or the copyright Nazis strike again.

Steve Hall

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