When Life Gets You Down, A Heineken and Two Words Save the Day

heineken_suicide.jpg

With but two words, this commercial for Heineken which involves the beverage saving a man from committing suicide wastes no time illustrating the power a good beer has in times of need. It’s like copy-based white space. Why say more than you have to? And this commercial doesn’t.

And for all you suicide prevention cause group types … IT’S JUST A COMMERCIAL!

Picture of Steve Hall

Steve Hall

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