Volvo Turns Opinions Into Ads

volvo_eyes.JPG

For its Free Will campaign Volvo takes a bunch of user opinions about the C30 and turns them into ads. Check out a few. The last one, entitled “Mother,” was wildly jiggly.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

Most people don’t realize that the ache of loneliness isn’t actually about being alone – neuroscientists say it’s the brain’s alarm system detecting that you’re cut off from the kind of reciprocal attention humans need to regulate their nervous system

Most people don’t realize that the ache of loneliness isn’t actually about being alone – neuroscientists say it’s the brain’s alarm system detecting that you’re cut off from the kind of reciprocal attention humans need to regulate their nervous system

Global English Editing

I retired at 62 with plenty of money and a beautiful home, but I kept decorating it for guests who never came — until I realized I had built an entire life designed to impress people who weren’t actually paying attention

I retired at 62 with plenty of money and a beautiful home, but I kept decorating it for guests who never came — until I realized I had built an entire life designed to impress people who weren’t actually paying attention

Global English Editing

Psychology says people with genuinely strong self-worth don’t constantly affirm themselves — they operate through quiet patterns that most people mistake for aloofness or indifference

Psychology says people with genuinely strong self-worth don’t constantly affirm themselves — they operate through quiet patterns that most people mistake for aloofness or indifference

Global English Editing

Most people don’t realize that adults without children aren’t avoiding responsibility—they’re carrying a different kind. Research shows they become the unseen infrastructure of everyone else’s family, and that role is both chosen and completely invisible

Most people don’t realize that adults without children aren’t avoiding responsibility—they’re carrying a different kind. Research shows they become the unseen infrastructure of everyone else’s family, and that role is both chosen and completely invisible

Global English Editing

If a retiree constantly brings up how much money their friends have, where their kids went to college, or who has the bigger RV, something far more serious than envy is happening — they’ve lost the internal compass that once told them what actually mattered

If a retiree constantly brings up how much money their friends have, where their kids went to college, or who has the bigger RV, something far more serious than envy is happening — they’ve lost the internal compass that once told them what actually mattered

Global English Editing

7 types of travelers you’ll always find on any flight — and what each one quietly reveals about how they live the rest of their life

7 types of travelers you’ll always find on any flight — and what each one quietly reveals about how they live the rest of their life

Global English Editing